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Jr. SEM Specialist

Miami, Florida
Job ID: 3439

Senior SEM Specialist
Miami, FL
Permanent / Direct Hire
$60-65K Salary + Outstanding Benefits Package

SherlockTalent is seeking a fast-paced Senior SEM Specialist to expand the SEM department. Ideal candidate will be managing team members as well as contributing hands-on work for client campaigns.


  • Manage high value, higher spend clients PPC campaigns on Google, Yahoo & Bing
  • Directly manage SEM Specialists on the team
  • Achieve a targeted ROI, ROAS, Cost per Booking, or Cost of Sale for all ad spends
  • Define the SEM campaign strategy of each of your clients and oversee the creation of the SEM campaign strategy for the clients of your direct reports
  • Presentation of weekly/monthly/ad-hoc reports to clients
  • Ensure optimal campaign performance for all assigned clients
  • Manage in real time keywords, messaging, and budgets based on performance of PPC campaigns
  • Build-out complex, granular paid search campaigns utilizing Google 2.0 methodology
  • Perpetual A/B and multivariate testing and optimizing of new keywords, ad text, position and landing pages
  • Work closely with SEO team members to coordinate paid and organic search efforts
  • Reconciliation of budget spend for all your PPC clients and responsible for the budget spend, reconciliation, and pacing for your direct reports
  • Monitoring and comparison of competitors campaigns
  • Work with the Director to manage relationships with our clients as necessary
  • Utilization of proprietary and third-party tools, reports and analytics packages
  • Analyze click and conversion data, ad expenses, ROI, etc
  • Research other PPC related online marketing opportunities that could be viable to our clients
  • Stay on top of trends and technology as it relates to PPC advertising


  • 2+ years of experience working in SEM
  • Yahoo Paid Search Experiene or Certifications 
  • DoubleClick Search 360 experience
  • Bachelors Degree in a related field or equivalent experience
  • Experience in client presentations
  • Google Ads Certified
  • Experience managing team members (plus)
  • Experience in the Hospitality Industry (major plus)

SherlockTalent loves to share a $500 referral bonus!

"U.S. Citizens and those authorized to work in the U.S. are encouraged to apply. We are unable to sponsor at this time."