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Our Miami based client is seeking  innovative, creative and enthusiastic SEM Analysts to develop, execute, and optimize search campaigns. Multiple positions for Jr-Mid & Sr Level.  

·         Responsibilities will include search campaign generation / implementation, keyword research, development & analysis, identifying and capitalizing on search marketing trends and messaging key trends and insights to internal account teams and external client contacts.

 

Client seeks a candidate with enterprise experience perfectively working in the LATAM market.

  

·         Create, implement, track, analyze and optimize Paid Search campaigns in Google AdWords, Yahoo! Search Marketing, Bing, and other search engines

·         Manage bid optimization platforms [Dart Search, Kenshoo, Marin, SearchForce]–Cross Channel Marketing

·         Deep experience leveraging site analytics programs for SEM analysis / insights [Google Analytics, Omniture, CoreMetrics, Unica]

·         Advanced MS Excel fluency (pivot tables, charts, vlookup, sumifs)

·         Utilize successful bidding strategies and effective keyword management on pay-per-click search engines to hit target acquisitions volume goals and efficiency metrics [CPA, CPL]

·         Actively test and analyze key words, copy and landing pages to increase ROI and drive incremental volume

·         Lead weekly reporting calls for clients, including communicating key metrics, goal attainment and optimization opportunities

·         Aggressively drive strategic direction on all aspects of managed accounts including testing roadmaps quarterly planning initiatives and business opportunity identification and implementation

·         Provide detailed analysis of key metrics and program tracking techniques to increase overall search performance efficiency

·         Set and manage expectation of client and internal teams

·         Provide consistent and effective support to Senior Managers on forecasting and new business opportunities

·         4 years online advertising experience

·         2-4 years of experience working with relevant search engine toolsets on pay-for-performance search products

·         Proven ability to understand customer needs, generate creative solutions, and build on-going relationships

·         Detail-oriented with exceptional analytical skills

 

We welcome candidates on all levels of experience.  These are permanent fulltime positions with all work to be done at clients office. Relaxed high-energy environment.

 

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